Is hiring a Social Media Freelancer the best investment you’ll make this year?
Published: 13 Sep 2016
We are all using the internet to search for our shopping, holidays and now for our business needs too. Social media is a great way to hear about products or services and the life of the telephone directory is in serious danger!
So is now the best time to hire a Social Media Freelancer?
Save time. The fact that there are no costs associated with using social media is a real plus. As long as you have the internet and a computer, laptop or tablet you can get your business online for free. But it does cost time. Producing engaging content and keeping up to date with various social media channels throughout the day takes up a lot of time. And you’re supposed to do all this while running a business? You could easily be spending eight hours a week managing your social media presence, that’s a whole day eaten up before you’ve even started on the day to day tasks. Would it make more sense to hire a skilled social media freelancer to do in two hours what would have taken you eight? You get back your valuable time without spending a fortune and now you can dedicate all your time to your business while the social media is looked after by your freelancer.
Hire expertise. Keeping up to date with the world of social media can be a challenge, with new platforms being created all the time. Twitter, Facebook, Linkedin, Pinterest, Snapchat, Whatsapp, Youtube, Vine, Instagram – finding out how to make the most of each channel and what it can offer your business can be like a full time job in itself. But is it the best use of your time? Or would it be better off in the hands of a skilled freelancer who is experienced in all the different platforms out there? Someone who can get your social media marketing campaign up and running and advise you on which platforms are best for your business would save you a lot of research and a lot of confusion.
Hiring a freelancer has never been easier. At a first glance it may seem like managing your own social media would be a great way to cut costs but this is a risky strategy. The world of freelancers is growing at an impressive rate meaning getting access to a competitive flexible workforce at your fingertips has never been easier. Working remotely a freelancer can manage your social media marketing from literally anywhere which makes it the perfect task to outsource to a skilled professional. Whether you need someone for just a few hours or more, with freelancers there is no hassle or responsibility of hiring a permanent employee.
Outsourcing is nothing new. Outsourcing is the norm in many parts of our lives. Do you have an accountant? A cleaner? Does someone design and produce your logos when you need them? So why not outsource your social media marketing? Being able to delegate work is a hugely important step in creating a successful business. No one can do everything themselves without burning out and often this can lead to mistakes too. The world of social media can be a minefield and with access to a Facebook and Twitter account just a few clicks away plenty of people make the mistake of thinking they can do it easily themselves. Getting your social media strategy wrong can be costly, you don’t want your mistake to become someone else’s entertainment!
Build your audience. Getting your business on social media is so important if you want to be more visible. Building followers, likes, and increasing your audience not only adds reach but also adds trust to your brand. Your business is judged by a quick internet search these days. The more of a presence you have on social media, the more credibility people place in what you can offer.
Is it really a good use of your time to become a Pinterest or Instagram-pro? Finding someone who knows these platforms inside out is easy and a quality, experienced social media marketer can increase the traffic to your site tenfold.
Finding the perfect Social Media Marketer can really make the difference to you and your business and with Jobstoday Freelance the perfect Freelancer is just a click away. Why not get started and post a project today!