UK Marketing Manager - IFAs - Investment Management

Morgan McKinley
£50k - £60k pa + discretionary bonus, benefits
17 Oct 2016
16 Nov 2016
Contract Type
Our client, a leading investment manager and corporate bank, are looking for a full-mix marketer to join their growing marketing team contributing the marketing strategy and implementation of a leading product line across print and digital channels. The ideal position holder will come from an investment management background, and have an interest in working with IFA clients. City based.

£50,000 - £60,000 PA + benefits package + discretionary bonus.

Marketing Manager's accountabilities & responsibilities:

* Management of Promotional Campaigns - develop, manage and evaluate marketing campaigns targeted at Independent Financial Advisors on a regular basis.
* Marketing literature - working closely with the investment content and sales teams, the marketing manager will be responsible for signing off and maintaining all content, sales aides and brochures across the different media channels.
* Digital marketing - working with an external digital agency to ensuring the new website has appropriate content and is then maintained and updated with the relevant content on a regular basis. The manager will also oversee the Marketing Executive's management of social media and email campaigns
* Advertising - involvement in the implementation of both on and offline advertising campaigns and copy. Manage external relationships with media agencies and oversee the advert trafficking process.
* Event Management - end-to-end oversight of the firm's events, including working with the events team
* Communications - management of internal and external communications, with the assistance of an external agency.
* Mentoring - mentoring one junior team member
* Internal stakeholder management - regular liaison with internal stakeholders including product, sales and compliance teams.

Marketing Manager's experience & knowledge:

* Previous experience in Financial Services marketing, with a preference for over 3 years' experience working in Asset Management.
* Attentive to detail, highly organised with an ability to build good working relationships and manage challenging stakeholders.
* Strong written & communication skills, with confidence in interacting with key stakeholders.
* Degree and IMC qualification preferred, but by no means essential

Associated Salary & Benefits:

£50,000 - £60,000 PA + benefits package + discretionary bonus.

Morgan McKinley is acting as an Employment Agency in relation to this vacancy.

Please note that any references to salary or pay rates in this advertisement and in the salary refinement section are indicative only and should only be used as a guide.