Senior Digital Marketing Executive

London (Central)
27 Sep 2016
19 Oct 2016
Vitality, Senior Digital Marketing Executive , London (9 month FTC) Vitality is an award winning, dynamic and vibrant health insurance provider, with a ground-breaking vision for the future, where individuals are enabled to succeed and are rewarded and recognised for their contribution to our business. Our core purpose is to make people healthier and to enhance and protect their lives. From people to products and processes, we aspire to deliver on our purpose in everything we do. Our vision is to be the BEST life and health insurer in the UK. Working for Vitality as a Senior Digital Marketing Executive , you'll experience an exciting mix of creativity and innovation, within a framework of challenging objectives and a passion for delivering the best. We think work should be fun and sociable, and we want our people to get the most out of every day. Our Senior Digital Marketing Executive will receive a competitive salary plus benefits including; - Bonus - A genuine long-term opportunity to grow and establish a long-term career - Our award winning private medical insurance - Pension - A comprehensive flexible benefits scheme The Senior Digital Marketing Executive, duties and key responsibilities: - Using analytics, segmentation and data management to deliver highly targeted campaigns - Continual exploration of new channels or partners to target and acquire new customers - Work with Legal and Compliance teams to ensure all digital marketing is compliant with best practice, company policy and all relevant laws and regulations Our ideal Senior Digital Marketing Executive, will have the below skills and experience: - Proven experience in delivering end-to-end digital campaigns to drive direct customer acquisition - Strong skills across all online marketing channels (PPC, Affiliates, Paid Social, Dynamic Display Advertising, CRM & Email Marketing, web) to achieve acquisition ROI objectives - Strong experience in ongoing optimisation of digital campaigns and paid media channels - Previous experience in managing external relationships with digital, analytics, media and creative agencies as well as in-house design teams - Previous budget management experience - Strong organisation and project management skills - Exceptional writing and communication skills; along with superb attention to detail Our people are chosen for their skills, knowledge, enthusiasm and attitude but above all, their belief that anything can be achieved. To become our Senior Digital Marketing Executive , please click ‘apply’ today. This job was originally posted as