PPC Manager

C&M Travel Recruitment
Newcastle Upon Tyne
£30000.00 - £45000.00 per annum + Company Benefits
28 Sep 2016
20 Oct 2016
Contract Type
PPC Manager Newcastle area £30,000-£45,000 (Dependent on experience) A highly successful, well established Travel Company in the Newcastle area are looking for an experienced PPC/Paid Search Manager to join their growing business. To be considered you must have a minimum 2 years experience managing large scale paid search campaigns. Main Duties & Responsibilities include: Managing, developing & executing strategy primarily for paid search and also for retargeting across display & social networks. Utilizing & identifying technology or tools like bid management software or adwords scripts to drive overall performance & scaling activity. Constantly looking for new opportunities within paid search & other channels to help drive performance. Identifying key tests, using a data-centric approach to inform decision making & scaling winners. Continual optimization of paid search campaigns through on-going campaign refinement via search query analysis, adcopy testing & optimization etc. Ownership of tracking & attribution across marketing channels to help inform budget and progress towards hitting targets/goals. Creating & managing all reporting across channels for key KPIs. Feeding back weekly & monthly insights to senior management. Providing thought leadership across paid search and digital marketing for the business. Experience & Skills - Required 2 to 3 years experience managing large scale paid search campaigns (either agency or client side). Experience using bid management software like Marin, Kenshoo, Adobe Media Optimizer or Doubleclick Search to manage paid search campaigns. Expert knowledge of Google Adwords & Bing Ads. Strong knowledge of Facebook Ads & programmatic display. Expert use of Excel Strong knowledge of Google Analytics Knowledge of tracking & attribution technologies. Analytical & data-driven individual Excellent communication skills Keeping up to date with industry trends, new technologies and processes. Experience & Skills - Desirable Experience of managing paid search campaigns within the travel sector Experience of managing Facebook Ads or programmatic display across display exchanges. Experience managing dynamic remarketing campaigns via Criteo / AdRoll / Google Display Network or other providers. Google Adwords certification. Google Analytics Individual Qualification Experience using Adwords Scripts or VBA for campaign management & reporting. To apply for this excellent PPC Manager role and join this successful Travel Company please call Simon on 0161 238 4495, email your CV to or apply below Don't keep a good thing to yourself We grow our business through referrals, so please don't keep us to yourself. If you think we're doing a good job and know of someone who would benefit from our services, please pass on their name and number to me and I promise we will follow it up. Many thanks. C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit www.candm.co.uk This job was originally posted as www.totaljobs.com/job/66739579