Senior PR ManagerFashion/Luxury/FMCG

Global Resourcing
London (South)
03 Oct 2016
19 Oct 2016
Contract Type
This is a newly created role to develop and lead the global influence strategy targeting Lifestyle/Consumer tech media, industry analysts and social media-based influences. Based in South East London, this is a role with a global remit, and the opportunity to help shape the future of the World's fastest growing tier-1 consumer electronic brand. Key responsibilities: Define and deliver the PR strategy to positively influence tier-1 influences globally. Develop and maintain excellent relationships with tier-1 global media (lifestyle/consumer tech) (print/social/digital media), and influences, with an understanding of its part in other broader media outreach Create and implement integrated PR (incl. social media) plans by working closely with PR team lead, the wider Marketing team and key decision makers internationally to ensure alignment with business. Manage PR agency relationships and other external stakeholders where required Develop best in class practices for regional and country PR managers to follow Requirements: Around 10 years' experience in public relations role for a Fashion/Luxury/FMCG consumer brand, or relevant journalism space. A track record of increasingly senior roles, including international experience. An excellent understanding of all areas of the Communications and PR mix. This job was originally posted as