CRM Manager - Leeds - £35-40,000

Better Placed Recruitment
£35000 - £40000 per annum
10 Oct 2016
19 Oct 2016
Contract Type
This is a brand new opportunity, leading an email marketing strategy for a reputable travel business. As the CRM manager for this Leeds based travel company you will develop and implement CRM strategy. About the Client My client is a leader in its field. Known across the country and a key player in the travel sector. It's marketing team is based out of the Leeds site and operates nationally. In joining this leading travel organisation you will get to join a structured and well supported marketing team whilst having enough autonomy to see your own ideas and marketing campaigns come to life. About the role As CRM manager you will have overall responsibility for implementing ab online CRM programme through campaigns and automated marketing, to achieve retention and acquisition communication. You will manage segmentation projects to identify key customer behaviours. Duties include: Creation and development of CRM strategy - aimed at driving acquisition, increasing conversion, improving retention and stimulating loyalty. develop the database, establish segmentation and provide insight into customer behaviour. Management of data and external CRM partners. Plan and implement campaigns that drive revenue, increase customer satisfaction and develop the relationship with customers. What you will need 3 years plus in a CRM/Email marketing role and experienced in data marketing. You'll have a proven track record in the development and implementation of a successful CRM strategy with hands on experience of building and executing a CRM program. You'll be passionate about CRM have your own ideas and all the tools at your disposal to make them happen. This is a strategic and hands on position so ideally you'll be able to come up and plan the strategy then make it all happen What you will get To be part of a top travel company in the UK. You will have an opportunity of implementing a high level CRM strategy in the company and across the industry. You'll be rewarded financially and have a say in the wider marketing output. This role is based just outside Leeds centre and is commutable from Leeds, Wakefield, Huddersfield, York, Harrogate, Selby and Sheffield. Please email your application or call Nick for more info. This job was originally posted as