Brand Manager

11 Oct 2016
19 Oct 2016
Contract Type
A global powerhouse in generic pharmaceuticals, Teva touches the lives of millions of patients every day and billions of patients every year. With one of the broadest product portfolios in the industry, Teva has an unmatched impact on healthcare worldwide. We help patients in a way that few other companies can. Our generic medicines meet critical consumer and societal needs through: The most extensive product portfolio in the industry. Some 2.7 million prescriptions are filled daily with Teva's products in the EU and 1.5 million in the U.S. A remarkable track record of new market development Powerful research and development expertise A deep pipeline of high-value branded generics Efficient, high-quality manufacturing on a global scale We bring effective medicines to the world through the quality of our people, the quality of our products and our commitment to the patient. Skills & Experience Educated to degree level, ideally from a business or marketing related field (or relevant experience) CIM Diploma preferred, but not essential Previous experience in consumer healthcare environment preferred Demonstrable experience in marketing, gained ideally from consumer health / FMCG or healthcare related industry Experience in key elements of the Marketing mix, including advertising & market research, social, digital and PR campaigns Excellent influencing skills with a 'make it happen' attitude Main Responsibilities Prepare and implement brand plans to deliver agreed sales targets Assist the SBM to manage and track the agreed promotional budgets Lead the development of relevant brand support including digital / social media, PR and SEO and sampling in line with brand strategy Develop supporting materials, POS and leaflets as required Evaluate and analyse communication plan choices in recommending the highest ROI plans Cross functionally interact with key stakeholders in the sales teams to activate brand plans through customer base including distribution and promotional planning This job was originally posted as