Digital Marketing Specialist

Michael Page Digital
£32000 per annum + Plus benefits
13 Oct 2016
20 Oct 2016
Contract Type
The Digital Marketing Specialist role consists of supporting the Marketing & Sales Team in securing targeted revenue across the business by delivering effective digital activities against the marketing strategy which enhance and promote the performance of the websites. Client Details My client is an IT manufacturer based in Fareham, Hampshire. Description The Digital Marketing Specialist will be required to work across all digital channels and disciplines including email, social, search and web marketing, with data and reporting playing a key part in ensuring you engage the audience and to translate this driving to high quality lead generation, content downloads, event registrations, newsletter sign-ups and engagement with content. Supporting the delivery of Digital Marketing campaigns across all channels: Search (PPC & SEO), Display and Social Website traffic (visits, visitors, page impressions) Maximise engagement Conversion Lead Generation Event Registration Profile The ideal Digital Marketing Specialist will have the following Passionate about Digital - whether reading latest best practice or delving into statistics of campaigns launched Broad knowledge of digital marketing (email, search, display, social, website) and how they fit together Experience of coordinating, building, executing and analysing campaigns Google Adwords platform skills - creating, managing and optimising campaigns for CPC and CPA Good knowledge of email marketing practices to optimise delivery, open, click and conversion, reading and sharing latest best practices is key to this Highly motivated, self-starter who thrives under tight deadlines and a changing environment, quick learner with a 'roll up the sleeves' approach and excellent attention to detail Job Offer A salary of £32,000 DOE Plus benefits. This job was originally posted as