Digital Marketing Executive

Lucy Walker Recruitment Ltd
£20000 - £22000 per annum
12 Oct 2016
20 Oct 2016
Contract Type
Job Title: Digital Marketing Executive Salary: £20,000 - £22,000 Hours: 8:30am - 5pm Location: Ilkley Job Reference: 916019 We have just registered a fantastic opportunity for a Digital Marketing Executive to join a market leading company based in North Leeds. The role will heavily involve working with the company's e-commerce websites, researching and creating high quality content, working on the companies social media platforms and managing adhoc digital marketing incentives. This is an excellent role for a candidate with over a year's digital marketing experience with a passion for digital marketing and strong understanding of digital content optimisation. Your duties will include: Researching industry best practise and competitor bench marking in order to challenge pricing and website effectiveness Liaising and building relationships with internal departments Reviewing and researching high quality content across digital properties Organising SEO optimised copy for a range of platforms such as blogs, tweets, articles and reports Liaising with multimedia designer to utilise the most effective images and graphics Suggesting conversion optimisation improvements to e-commerce websites Developing online and email promotional activity and communicating throughout the company Ensuring PPC is used efficiently including liaising with external agencies Delivering successful link-building campaigns which provide a positive ROI including ethical link building to drive referral traffic Using web analytics to provide insight on content performance for customer engagement Conducting SEO audits on websites Producing SEO analysis The successful candidate will have strong digital marketing experience and digital content optimisation experience. You will have a thirst for knowledge and a good understanding of Google Analytics. You must also have the following skills and experience: A thirst for digital marketing knowledge A strong understanding of user journey and user experience Digital content optimisation expertise Results driven and delivery focused Knowledge and experience of search engine crawling Confident using CRM systems PPC experience Ability to conduct and undertake research into new market segment as required. Due to the amount of response we receive, unfortunately we are not able to give feedback to individuals, if you have not heard back within 7 days please assume that you have not been successful for the role you have applied for. This job was originally posted as