Product Marketing Manager - Consumer Products

Project People Ltd
London (South)
13 Oct 2016
20 Oct 2016
Contract Type
Product Marketing Manager - Consumer Products Job location: London, UK Main Responsibilities: Responsible for the development of product positioning, enhance the degree of product differentiation in the market by the method of analyzing consumer value proposition, product key selling point ,user experience and consumers' benefit and information. Creating product marketing and communication outline that needs to include target market, target audience, consumer value proposition, product key selling point. Planning new product listing, release and manage cross-department collaboration planning, convey product value proposition to sales teams, develop sales tools to help reach sales target. Leading the part of product GTM process marketing, organizing marketing information, and acting as a product specialist to have a deep understanding of marketing and competing goods information. Make product line pricing system, marketing strategy, area coverage strategy and promotion plan, and organize relevant personnel training. Requirements: Strong background consumer electronic marketing experience is required for this role. Relevant experience from mobile phone industry is preferred. Solid knowledge of operation flow of new product listing. Can demonstrate knowledge of electronic products Excellent coordination, networking & communication skills for internal & external Ability to manage projects to time and on plan with multiple stakeholders and dependencies. Outstanding English language skills. Other languages will be beneficial This is a fast paced environment where flexibility of task is critical and a self starter attitude. The description is indicative and can evolve. Project People Ltd is acting as an Employment Agency in relation to this vacancy. This job was originally posted as