Advertising Optimisation Executive

Trinity Mirror
14 Oct 2016
19 Oct 2016
Contract Type
Summary We are looking for a forward thinking Advertising Optimisation Executive with vision and drive to join our team, responsible for all aspects of digital advertising campaign management. The ideal candidate has sound commercial awareness and an understanding of online advertising. Previous experience of ad trafficking would be advantageous. In addition, the ideal candidate for this growth potential role is career-driven and eager to join an exciting Advertising Optimisation team and have a direct impact in shaping the future direction of our business. Package Competitive salary 25 days holiday 8 bank holidays Pension plan flexible benefits Main Responsibilities Uploading high value orders and creative ensuring campaigns are running to high degree of accuracy Translates sales strategy and optimises campaigns to achieve the best possible results Management of Mobile, Video, iPad, Contextual & Behavioural advertising Serves as primary contact for tasks including troubleshooting campaign problems, performance reporting, and other functions related to optimisation of sold advertising plans Conducts campaign delivery review through the duration of each campaign and always working towards growing/retaining client base Analyses campaign performance to determine best practices and report back to the business Creates engaging and effective campaign performance reports for clients Consult with the other team members to ensure the success of all campaigns to the satisfaction of the client/business Works with fellow Advertising Optimisation Specialists to balance workload. Notifies Ad Ops manager of any issues Ideal Candidate Understanding of how online advertising, ad technology and targeting technology works Knowledge of DFP (or other ad servers) would be advantageous Excellent Analytical and Communication skills Competent with Microsoft Office (especially Excel & Word) Strong problem solving capabilities and meticulous attention to detail Familiarity with online advertising industry terms, concepts and business models Ability to think strategically, create a plan and execute on all phases Experience prioritising your workload to strict deadlines High energy level and enthusiasm for digital technology Professional in appearance and work ethic Excellent interpersonal and communication skills (verbal & written) This job was originally posted as