Digital Marketing PPC Executive

Forward Role
North West England
£20k - 26k per year
14 Oct 2016
20 Oct 2016
Contract Type
Forward Role are looking to recruit a Digital Marketing Executive specialising in PPC and some elements of SEO to work on behalf of their clients. You’ll be joining and working for an entrepreneurial business who are well established and have ambitious ideas to continue to grow their portfolio of offerings, as are looking to add a talented PPC specialist to their digital marketing team. This newly created role within their business will help grow them as a company and will add a unique offering of managing PPC for clients and they wish you to be a part of their growth. The position is based just outside Manchester City Centre and is easily accessible on public transport. You’ll be managing PPC campaigns to deliver improved visibility and traffic whilst producing monthly insight reports identifying opportunities for website improvements, driven from both data and customer insight and ensuring continued communication with your clients on a regular basis. To write and manage technical and creative brief for testing and implementing proposed website improvements and conduct on-going website monitoring and optimisation insight such as surveys, Google Analytics reports and on-page analysis. The initial focus for the role will be purely around PPC and it would be advantageous if you have experience and understanding of SEO. Responsibilities: PPC · Experience using Google AdWords and Bing Ads · Knowledge of Google Analytics · Ability to use initiative and work comfortably in a fast paced working environment · Strong numerical skills and an analytical approach · Managing multiple clients PPC budgets effectively and efficiently · Conduct market research SEO · Performing both on and off page audits, recommending improvements for the site · Effectively execute a link building strategy in order to achieve KPIs · Keyword research to identify and acquire organic traffic · Updating the team on any onsite changes to maintain an optimised site structure · Be aware of up and coming improvements and changes by keeping up with SEO updates As the North West's leading Marketing, Analytics, Digital and Creative recruitment agency, we are continually receiving new assignments to work on so keep a close eye on our website, Facebook, Linkedin and Twitter pages for a full list of current opportunities as well as market place news and fun stuff. Forward Role is operating as an employment agency This job was originally posted as