BA (Hons) Business and Marketing

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About the course

This online and part-time BA (Hons) Business and Marketing degree teaches students about two of the most important areas within a modern-day organisation: the corporate world of business and the fast-growing creative industry that is marketing.
The business modules encourage students to develop innovative solutions to increasingly complex problems while the marketing modules further students’ understanding of the role of marketing and introduce specialist topics such as e-business marketing and business-to-business marketing.
Marketing is one of the fastest-growing creative industries and at the centre of what many modern businesses do. By combining skills from both marketing and business (including data and consumer analysis, research, reporting, analysis and presentation skills), our graduates are well-prepared for a range of roles and organisations. And because this course is online and part-time, you don’t need to give up your current job and can study when and where it suits you.
A BA (Hons) in Business and Marketing is a highly-desirable and well-recognised addition to any CV, and will improve your employability while opening up opportunities in a variety of industries and professions.
Graduates are prepared for a range of roles and industries; these include, but are not limited to, consultancy, advertising, digital marketing and project coordination and general management.


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