Customer Insight Manager

Recruiter
Hays
Location
Sheffield
Salary
£35000.00 - £40000.00 per annum
Posted
06 Jun 2019
Closes
18 Jun 2019
Ref
1172517833
Customer Insight Manager £35,000 - £40,000 South Yorkshire A B2B organisation based in South Yorkshire Due to an increase in activity, my client is actively looking to recruit for a Customer Insight Manager to identify markets, improve on the customer insight and segmentation. This will be achieved by the conversion of spreadsheet analytics into commercial insight to identify key sales and margin opportunities. Responsibilities Define key customers using marketing led insight and data Utilise marketing trends and purchasing patterns to effectively segment the customers and journey. Co-ordinate market insight surveys across the customer segments so that the business can collate relevant feedback and use this to shape their pricing, marketing and business strategies. Provide and present the data to key stakeholders to ensure they can create tailored pricing, sales and marketing collateral for each customer type that improve the sales effectiveness in these areas business with the intelligence it needs to identify and capitalise on new target markets. Defining, delivering and safeguarding industry leading customer experiences. Implement and track measurable customer engagement/experience standards across the business Communicate, report and pro-actively manage insight on voice of the customer data Personal Profile Have experience working with customer insight and segmentation Be able to manage and influence stakeholders and deliver results Ability to grasp complex information and use it to inform better decisions Be a natural story-teller who's able to confidently communicate complex information to non-research audiences in a clear and understandable manner Have experience with market/customer research (Quantitative or qualitative) and/or influencing stakeholders Be able to pro-actively identify ways of adding value to stakeholders across the business through the sharing of insight and best practice Working knowledge (or willing to learn) of SAP Business Objects ideal If you are interested in the above opportunity and have customer insight experience, please do not hesitate to contact me Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk This job was originally posted as www.totaljobs.com/job/86757280

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