Senior Marketing Executive

Recruiter
BRIO Retirement Living
Location
Preston, Lancashire
Salary
£30,000 + benefits
Posted
19 Jun 2019
Closes
27 Jun 2019
Ref
1185403273
We are Brio Retirement Living, part of the Places for People Group; we are placemakers; our work impacts on the lives of people across the U.K. – providing homes to live in, communities to retire to, spaces to stay active, supported homes for independent living, and student accommodation. Our places work when they work for everyone. How do we do all this? By surrounding ourselves with creative people, customer focused people and passionate people. Our people live and breathe our SPIRIT values; we are the place for spirited people. So, we want you to join us and the 12,000 other colleagues on our journey; colleagues who have helped us create places, maintain 195,000 homes, manage £4 billion of assets and teach 75,000 children to swim each week. More about you role You will be responsible for managing all marketing campaigns from planning through to delivery as well as creating outstanding on brand marketing collateral for our existing and new retirement communities across the UK. You will ensure a consistent and on brand approach is adopted across all communications, which is tailored for the demographics and destination. Experience conducting market research to inform marketing activities will support you in this role. You will be tasked with achieving amazing customer engagement, differentiating our offer within the retirement living sector, helping generate the perfect sales leads, shaping the future of retirement living and maximising customer contact through all available marketing channels. For more information please download our job profile available on our website More about you With experience developed within a senior marketing executive or junior marketing manager role, you will be looking for a new and exciting challenge. You will have strong marketing skills and have utilised a range of online and offline marketing channels. You should also have a good knowledge of web design, web development, conversion rate optimisation and SEO. Preference will be shown to applicants with experience working with online planning and evaluation tools such as SEM Rush and Google Analytics. You will have a proven record of executing strong and compelling campaigns which drive engagement and followers as well as creating content which is on topic / trend and retains follower engagement and encourages brand confidence and awareness You will also have a creative eye and be a stickler for detail. Lifestyle content writing and brochure production is also a must with a good CRM background, an added bonus if that CRM system is Salesforce. You will possess a positive and proactive attitude towards customer service, the Brio marketing team is fast paced and you will be required to make decisions under pressure and tight deadlines. The nature of this role will see you working alongside external media agencies you will create and develop strong working relationships. The benefits Our ambition gives you all the challenge you could wish for and that’s why we can offer you tangible and exciting career progression in a diverse and pioneering business. Here people can flourish, thrive, better themselves and work in fantastic communities with inspirational colleagues and customers. We know that there’s always more we can do to make you smile, that’s why we offer a comprehensive benefits package to help colleagues save money or make their lives a little bit easier; from a pension, generous holiday pay, training, sick pay, and free or discounted gym membership – to a wealth of extra perks including interest-free loans for colleagues, discounts and offers on thousands of retailers, restaurants and leisure outlets and much more. What's next? If you meet the criteria and are ready to make the next step in your career then click apply. You will be redirected to our careers site where you can discover more about the role, read a full job description and apply directly to us. This job was originally posted as www.totaljobs.com/job/86926059

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