Digital Marketing Specialist

Vivate Recruitment
28000.00 - 35000.00 GBP Annual
18 Oct 2016
24 Oct 2016
Contract Type
Full Time

Vivate Recruitment are pleased to be working with an exciting and innovative Company in Fareham. We are currently looking for a Digital Marketing Specialist with experience in; a B2B marketing role, social media content production, E-mail marketing and Google analytics.

As a Digital marketing specialist you will have demonstrated skills in SEO and PPC optimisation, MARCOM materials creation and customer/competitor research.

Key Experience Includes;

  • Computing or technology related industry knowledge
  • Working to the ISO:9001 standard or a professional and structured methodology
  • Experience working to KPI's
  • 3+ years in a B2B digital marketing role
  • Social Media content production for a B2B audience (Linked In, Twitter, Pinterest, YouTube, Google+ and Facebook).
  • Creation and implementation of Email Marketing Campaigns with associated analytics
  • Customer/Competitor Research
  • Website content management
  • Website analytics including Google Analytics
  • Database Management
  • Using website CMS to improve UX and customer perception
  • PPC optimisation, implementation and monitoring
  • Key word research and manipulation
  • Landing page creation, maintenance and reporting
  • MARCOM materials creation, composition and distribution to target audiences
  • Experience of working in process driven environment
  • Background in: Medical, Transport, Automation, Energy, Communications or Defence & Security

Key Skills for this role are;

  • Current best practice SEO (internal and external links)
  • Creation and maintenance of external links to improve SEO
  • Ability to assist in the planning and digital marketing support to promote events
  • Wordpress and/or other CMS experience
  • Google analytics
  • Written and oral communication skills, copywriting and skills to convert messaging into marketing copy
  • Proficient user of Adobe Creative Studio Packages (Photoshop & In-Design)
  • Knowledge and experience in HTML and/or Web programming languages eg. PHP
  • Experience in Act-On or similar web automation package
  • Creative skills for collateral composition& presentations

About you;

  • A passion for digital marketing
  • Professional appearance and behaviour
  • A can-do/resourceful attitude and looking to always find ways to problem solve
  • Self-motivated and able to multi-task handling multiple priorities
  • Able to learn new skills quickly and apply them/improve them consistently
  • Lifelong learner, practitioner and teacher to others of new skills
  • Organised, tidy with good time management
  • Flexibility & willingness to adapt to the needs of an SME size business
  • Able to handle pressure to meet deadlines
  • Flexible, adaptable and accepting change
  • Positive and enthusiastic
  • Team player with entrepreneurial spirit
  • Setter and driver of high standards
  • Challenge seeking with copious energy deliver and to overcome any failures along the way
  • Emotionally robust to be able to take constructive feedback and deal with role related timeline and performance pressures

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